AI Chatbot: Why Conversational Bots Are The Future Of E-commerce

AI Chatbot

When it comes to chatbots, the typical image that is spun around is of a figurative robot giving monosyllabic answers. Well, those were technological perks of the past. Chatbots have been in the market for quite a while now and as per Martech, AI (Artificial Intelligence) chatbots will drive $112 billion in retail sales by 2023. However, using AI to make intelligent human conversation with customers can help customers feel more connected to the brand thereby improving customer experience. 

What is conversational AI?

Conversational AI is the brainpower that boosts the understanding and processing capabilities of a machine. They apply Natural Language Processing, AI, and Machine Learning to converse, learn, and improve their interaction. 

In contrast to generic chatbots, several bots that are currently used by brands which reach out to you on platforms like Messenger, Kik, WhatsApp, or even Siri on behalf of brands; are all conversational AI bots. Using a generic AI chatbot leads to many customers feeling disconnected from the brand thereby resulting in them shying away from the brand. However, with a human-like conversation, you can boost customer experience and bridge the gap between technology and human touch.

How are conversational AI chatbots different from typical AI chatbots?

You must have been in situations wherein a chatbot gives you answers that are not relevant to the question posed. The chatbot may even claim to not understand your question and request you to rephrase. If this has happened to you, you’ve been a victim of the age-old chatbot. Typically, a chatbot uses a rule-based algorithm to provide answers. If you ask questions that have not been programmed into the bot, you may not get the right answer. 

However, a 21st century customer expects more than automated chatbot responses. To keep up, a conversational AI chatbot online is plugged into play. It understands keywords from your query and provides the right answer in a conversational manner. This gets customers hooked, thereby leading to improved engagement. Hence, it is no surprise when apps relate with customers better when they integrate conversational commerce and send out personalized messages. 

Why are conversational AI chatbots key to your business?

While conversational AI technology is currently not used in India, iHumanoid by iRealities will be the forefront technology that enables brands in India to leverage conversational AI and house the best AI chatbot. 

But, what is iHumanoid?

iHumanoid is a convergence of photo realistic human animation, conversational communications and Artificial intelligent technologies. In simple terms, the iHumanoid goes miles ahead of a traditional chatbot and provides a conversational experience. Here are some areas in which the humanoid assistant can help.

  1. Enables smart automation: Most emails are auto-generated and sent out as a script to customers. As a result, the engagement rates of customers via emails plummet. One of the main reasons for this pattern stems from the passive communication of these emails. Using iHumanoid will start a conversation with your customers through smart automation with a layer of emotion attached. This further builds memorable conversations and boosts customer engagement. 
  1. Better outcomes with limited human resources: Talking to a human is the best way to have a conversation. But, gone are the days when a human face was irreplaceable. Now, with photo-realistic computer-generated characters, the need for the presence of a human team is redundant as it may not always be feasible to recruit an entire team.
  1. Minimize expenses: Instead of hiring a dedicated team to address the concerns of customers, iHumanoids can provide a humanistic experience at a minimal cost. Besides, as the requirements of the company expands, instead of hiring more workforce, iHumanoid could be used as a smarter alternative at the same cost. 
  1. Customize to your business needs: The iHumanoid can be designed according to your business needs depending on the nature of your business and the industry you hail from. iHumanoid can be used by businesses across several sectors such as E-Commerce, F&B, Retail, Fashion, etc. Irrespective of the industry you are in, iHumanoid will ensure to maintain a human-like conversation with your customers to ensure engagement and build a better relationship with your brand. 

Final thoughts

With the progressing field of AI, conversational chatbot has taken the limelight. You can gain a competitive edge by integrating the humanoid assistant by iRealities to your business that can boost customer engagement and amp up your business be it in the E-Commerce, Technology, or Retail business. Get conversational and integrate the best AI chatbot to build a legacy out of your brand!

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